He isn’t just the “Michelin Man.” He has a name, and it’s Bibendum—which is Latin for drinking. It’s a long story. The anthropomorphic stack of tires who looks like an inflatable mummy is 125 years ...

Add Yahoo as a preferred source to see more of our stories on Google. With the announcement of the Michelin Guide American South, the Carolinas’ culinary scene is making its presence known. Much of ...

On January 16, 1853, French industrialist André Michelin was born in Paris. Alongside his brother Édouard, André founded the Michelin Tire company in 1888. Michelin took over his grandfather’s ...

(Bloomberg Gadfly) --Bond buyers are giving the Michelin Man a free lunch. In fact, they're giving a number of European companies free lunches. They'll even pay for the privilege. Madness? No. It's ...

Michelin is launching its first global advertising campaign with the theme: "The right tire changes everything." The ads have a retro feel with a thematic tie to posters from the first half of the ...

Michelin is the world's leading tire brand and has been for 120 years, but the Michelin Brothers did far more than just make good tires. Born in 1898, Bibendum (the Michelin Man) has communicated ...