360-degree views of the customer provide a comprehensive landscape of a client's financial situation and enable more personalized and effective advice. This holistic understanding helps build stronger ...

Most customer experience initiatives falter because they think it’s only about the customer and the data is an afterthought. If the notion of a rich, reliable customer profile has existed for decades, ...

This whitepaper from our friends over at Profisee explains why achieving a complete view of the customer is so difficult and how customer relationship management (CRM) systems and data warehouses, ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Once a promising but mostly supportive tool, artificial intelligence now stands at the center of how businesses manage and interpret customer data. Its capabilities are reshaping industries, enabling ...

Debate and discussion around data management, analytics, BI and information governance. This is a guest blogpost by Jean de Villiers, Chief Customer Officer, and Michelle MacCarthy, Global Head of ...